Ibukunoluwa Omole

Spearheaded strategic partnerships with leading OEMs/ODMs, contributing to a 49.08% increase in MTN's broadband and data revenue, reaching ₦1.59 trillion in 2024.

Directed the onboarding and customization of network-optimized devices, resulting in a 42.9% surge in data traffic and 7% growth in active data users to 52.3 million.

Orchestrated the development and execution of compelling device value propositions across consumer and retail channels, significantly enhancing customer experience and accelerating broadband penetration.

Collaborated cross-functionally with BI and channel teams to conduct device profitability and feasibility assessments, directly supporting MTN's strategic goal to expand its home broadband base to 3.2 million subscribers.

Managed complex commercial negotiations and partner governance, ensuring compliance and performance against KPIs that contributed to MTN's ₦3.36 trillion total revenue achievement.

Pioneered strategic initiatives for the adoption and monetization of 4G and 5G technologies, driving substantial data revenue growth across key market segments.

Optimized the device portfolio in collaboration with device partners and procurement teams, successfully driving customer acquisition and boosting Average Revenue Per User (ARPU).

Spearheaded the design and market launch of scalable data products, leveraging market trends and customer needs to significantly increase MTN's market share.

Directed comprehensive device testing and validation protocols, resulting in a quantifiable reduction in product defects and enhanced customer satisfaction across diverse product lines.

Optimized procurement processes, reducing supply chain costs by 15% while consistently maintaining high product quality standards.

Negotiated critical supplier contracts, achieving a 10% reduction in expenses and improving profit margins.

Implemented advanced inventory management strategies, reducing stockouts by 20% and significantly enhancing product availability across all channels.

Managed a portfolio of major corporate accounts, including clients in the Oil & Gas and Banking sectors, generating over ₦1 billion in new business.

Secured multi-tier connectivity deals valued at over ₦50 million, leading to a 15% improvement in client retention rates.